Overview Electric Motors

Bharat Bijlee is one of the leading Electrical Motor manufacturers in India. It offers a comprehensive range of highly reliable and energy efficient 3 Phase AC Electrical Rotating Machine from 0.12 kW to 1250 kW.

The industrial sector accounts for over half the total electricity consumption, of which 60 to 70% is utilized by electric motors. This indicates that the electric motors consume more energy than any other application.

A typical electric motor’s average lifespan ranges anywhere between 15 to 20 years depending on the quality of raw material and manufacturing process. The operational cost of a motor is around 95% of the total life cycle cost. With a steadily increasing installed base of electric motors, our nation has a tremendous opportunity to save energy.

Minimum Energy Performance Standards (MEPS) was voluntary in the past but as per the recent mandate by the Indian government, the minimum efficiency of 3 phase squirrel cage induction motors that can be manufactured and sold in the country needs to be IE2 efficiency level conforming to IS standards.

Being a forerunner of Electric Motor manufacturing in India, we have always advocated the concept of energy saving for a sustainable future. It has been our persistent endeavor to develop a wide range of motors in premium efficiency series thus rendering choice to customers to select from the wide range of energy efficient motors.

Our expertise lies in deep understanding of various industrial applications and offering the most optimized solution with low life cycle ownership cost. Availability and Reliability are the two words that make us the first choice of our customers. We have a well-established all-India marketing and after sales network that ensures responsive pre- and after-sales service.

Established in 1946, BBL has evolved over the decades to provide a wide range of motors suitable even for the most severe of applications. We continue to be one of the most trusted electric motors manufacturers in India, closely following the developments in the global regulatory environments and developing products that comply with these requirements.

Product Capability:

  • Motors conform to relevant IS/IEC standards
  • Customized motors designed & manufactured to suit application specific needs
  • The most suitable solutions to extremely harsh and severe applications
  • Motors suited for all applications i.e. Pumps, compressors, fans & blowers, conveyors, lifts, screen, vibrators, centrifuges, stone crusher and many more
  • Preferred brand across multiple sectors like cement, construction, steel, food & beverages, water & wastewater, sugar & distilleries to name a few

TOC Philosophy:

The ‘Theory of Constraints’ philosophy was adopted and is being practiced across the Motors division since 2010:

  • Ex stock availability of fast moving SKUs thus, reducing their lead time to a bare minimum of the transit time
    • Stocks are dynamically managed in sync with the market requirements
    • VMI solution to our clients
  • Offer reliability to the customer for the delivery of motors

Evolving from this, is a win-win situation wherein our customers have to maintain significantly lower stock levels and together we work to successfully cater to the changing needs of the market.